Strategy
Market research / Brand strategy / Campaign planningResearch the business, market and audience to define brand messaging and campaign direction.
About
Five Over Two is a full-service marketing agency for brand strategy, creative production and digital marketing. We work with businesses on Web2 campaigns and help Web3 projects enter and operate in Korea.
Discuss a projectOUR BUSINESS
Reach customers through search, social, blogs and digital PR, supported by websites and apps designed for the business.
Plan your Korea entry, publish Korean content and run community, KOL and ecosystem partnership programmes.
WHY FIVE OVER TWO
The point between 2 and 3 is 2.5, or 5/2. Our name reflects our focus: combining brand marketing with an understanding of Web3 to serve each market and its customers.
OUR EXPERTISE
Research the business, market and audience to define brand messaging and campaign direction.
Produce advertising copy, design and video content that expresses the brand.
Select relevant channels and manage advertising, content and community programmes.
Build websites and apps around discovery, enquiries, purchases and service use.
HOW WE WORK
We work closely with your marketing department, agree objectives and scope, then produce, launch and review the work.
Review the brand, business goals, audience, budget and schedule.
Propose campaign direction, media, deliverables, responsibilities and timing.
Create the agreed assets and manage the campaign.
Review channel performance and customer response, with recommendations for the next phase.
OUR APPROACH
Research the product, service, audience and competitive landscape before planning the campaign.
Agree deliverables, timing and responsibilities around the objectives and budget.
Share activity and performance, with recommendations for the next campaign.
LET’S WORK TOGETHER
Tell us about your brand and the marketing work you need. We will review the project and reply within 2 business days.