Web3

Korea GTM for Web3 projects.

Market research, Korean content, community management and KOL campaigns.

Discuss Korea marketing
TELEGRAM / KOREA
Project Korea
Pinned message

한국 커뮤니티에 오신 것을 환영합니다.

Project introduction · Guidelines · Questions
Local operations

프로젝트 업데이트를 한국어로 정리했어요.

Community member

처음 참여하는데 어디서 시작하면 되나요?

Community operator

상단 고정 메시지의 온보딩 가이드부터 순서대로 확인하시면 됩니다.

Seoul community meetup
SEOUL
MEETUP

Introduction / Q&A / Networking

Meetup recap
Community operator

오늘 나눈 질문과 답변을 모았습니다.

Community member

다음 공지와 이벤트 일정도 채널에서 가장 먼저 안내드리겠습니다.

Your Korea marketing programme.

Start with research or commission ongoing local marketing.

Research & market entry

Research the Korean market and competitors, then plan the launch.
View detailsClose

Korea market research

Research audiences, competitors, search visibility and media coverage.

  • Market & competitor analysis
  • Audience & channel research
  • Korea Snapshot

Korea GTM strategy

Define Korea messaging, launch plans and channel activity.

  • Korea positioning
  • Launch & campaign planning
  • Channels, timing & measures

Content & community

Create Korean content and manage local channels and communities.
View detailsClose

Korean content & localisation

Produce Korean documentation, announcements and articles.

  • Product & official documentation
  • Articles, announcements & campaigns
  • Terminology & messaging guides

Community management

Manage announcements, user support and events on Telegram, Discord and X.

  • Channel setup & management
  • User support & announcements
  • Community programmes & events

KOLs, media & partnerships

Run KOL campaigns and media outreach, and identify potential collaborators.
View detailsClose

Search marketing & digital PR

Create Naver search content and press materials, and manage media distribution.

  • Naver search content
  • Editorial planning & press materials
  • Media outreach & monitoring

KOL & influencer campaigns

Select KOLs and coordinate content collaborations, delivery and results.

  • KOL research & selection
  • Content collaborations & campaigns
  • Delivery management & analysis

Ecosystem partnerships

Identify businesses, builders and communities, and support proposals and meetings.

  • Partner research
  • Proposals & meeting support
  • Follow-up communication

Korea Snapshot

Your first step into Korea: a market diagnosis.

A one-page diagnosis of search, media, community and competitors, with priorities for your next steps.

Discuss market research

Local operations after launch

  1. 01Korean content
  2. 02Channels & campaigns
  3. 03Analysis & reporting

We share activity, channel response and recommendations for the next cycle.

Blockchains & platforms

  • Solana
  • Polygon
  • Avalanche
  • Arbitrum
  • Aptos
  • Hyperliquid
  • Berachain
  • Monad
  • Story
  • Bithumb
Channels we work on
  • NAVER
  • KakaoTalk
  • X
  • Instagram
  • YouTube
  • Telegram
  • Discord
  • Google Ads
  • Meta
  • TikTok

Working with FOT in Korea

Can we start with market research only?

Yes. Korea Snapshot reviews search, content and community before a wider programme. Further work is agreed around the findings and your goals.

Can content and community be managed together?

Yes. Official documentation, Korean content, channel management, user support and KOL collaborations can be commissioned together.

Can you work with our global team in English?

Yes. We communicate in Korean and English and coordinate local work with your product schedule and brand guidelines.

How do you assess marketing results?

We review content response, user participation and campaign outcomes against agreed objectives. Token prices and exchange listings are not guaranteed marketing outcomes.